Gregory Sher

AI, Rocket Mortgage & the Future of Lending

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AI, Rocket Mortgage & the Future of Lending ●

In this NEW episode of the Get Real Estate podcast, Latane sits down with Gregory Sher—Managing Director at NFM Lending, award-winning HousingWire Vanguard, and a longtime voice in the mortgage space—to unpack the seismic changes hitting the lending world. 🏦 From AI-powered systems and automation to massive acquisitions like Rocket buying Redfin and Mr. Cooper, Greg shares an insider's perspective on where the mortgage and real estate industries are heading—and why this current shake-up could unlock the biggest opportunities we've ever seen.

Topics they dive into:

• How AI is transforming loan officer workflows and client outreach

• Rocket Mortgage’s aggressive strategy to reshape the housing market

• Key industry shifts—from regulations to consolidation and CFPB shakeups

• Changing consumer behavior—and the tools, tech, and service that win loyalty in real estate
  

Listen to full episode :